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Five Communication Strategies That Make Leading Change Work in Turbulent Times

Mastering the art of leading change doesn’t need to be mysterious or complicated. Acknowledging that people go through predictable and sequential stages of concern— which can be anticipated and addressed—can help your organization accelerate change.

By training leaders on how to address the stages of concern and respond with strategies to increase involvement and influence at each stage of the change process—and build the capacity for future change—organizations can dramatically increase the probability of successfully initiating, implementing, and sustaining change.

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